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/ Mouawad
Old meets New
Year
2023
TAGS
UI/UX DESIGN
DIGITAL
CONTENT & CAMPAIGN
BRANDING
CHALLENGE
Create a fully integrated, high-end content creation campaign to elevate Mouawad’s luxury jewelry collections across global markets.
RESPONSE
AVANTGARDE London and AUTHORITY by AVANTGARDE produced a premium photography and videography campaign that captured the exquisite detail and artistry of Mouawad’s collections. From pre-production to final edits, AVANTGARDE managed the entire process in-house, ensuring every frame communicated the brand’s refined luxury identity. The content was styled and directed to spotlight Mouawad’s legacy and modern appeal, with a carefully curated visual narrative that resonated across digital and traditional media platforms.
Impact
The campaign resulted in a cohesive suite of high-impact visuals that elevated Mouawad’s brand storytelling across international markets. With meticulous execution and a premium aesthetic, the content positioned Mouawad as a continued leader in the luxury jewelry space, driving both brand desirability and consumer engagement among high-net-worth audiences.
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