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/ who we are

THE AUTHORITATIVE VOICE OF luxury, lifestyle & fashion BRAND MARKETING.

AUTHORITY by AVANTGARDE is the specialist brand marketing studio within the AVANTGARDE Group. 

Born in Dubai, with representatives in London, New York, Saudi Arabia, and Shanghai, we stand at the intersection of culture, commerce, and creativity. We take brands global through cultural intelligence, strategic precision, and storytelling that inspires by crafting narratives that transcend borders and resonate with audiences worldwide.

 

More than campaigns, we deliver influence with commercial impact, shaping how luxury, lifestyle and fashion brands are seen, experienced, and remembered.

 

We believe the brands shaping tomorrow are the ones that connect with the world today, with clarity, conviction, and cultural relevance. Specialising in fashion, entertainment, lifestyle, tech, and hospitality, we are a full-service marketing agency offering everything from PR and brand strategy to social media and brand partnerships.

/ global experience

We're Locally Rooted, Globally Proven.

Our global footprint delivers measurable impact, with campaigns engaging millions across markets. We translate global ambition into local relevance by blending deep cultural insights with decades of cross-border brand experience, ensuring strategies that resonate locally while driving results on a global scale.

150+

campaigns delivered

80%

Women in the team

1B+

Social media reach

7

Languages spoken

80M+

PR Reach

48+

global brands

Luxury Lifestyle & Fashion Brand Marketing Agency | Authority by Avantgarde

/ Values & Ethos

We Lead with Integrity, not Ego.

At AUTHORITY BY AVANTGARDE, we lead with integrity, not ego. We believe in curiosity over assumptions, listening before acting, and cultural sensitivity at every step. Our work is grounded in mutual respect, for people, for context, for truth. Whether we’re building for Gen Z in Seoul or luxury audiences in London, we hold ourselves accountable to the cultures we engage with, not just the KPIs we report on.

/ our CLIENTS

We don’t conform, we create.

We ignite the potential within your brand, guiding it through an ever-expanding ecosystem of possibilities, empowering it to grow and echo across new frontiers. Every project is an opportunity to elevate your brand, unlocking its full potential in a world that calls for both depth and reach. Together, we don’t just create moments; we craft legacies.

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/ We are AUTHORITY

Meet the team

AUTHORITY - Kubi

Kubi

Global Marketing Director X Head of Authority

AUTHORITY - Lia

Lia

Associate Marketing Director

AUTHORITY - Sophia

Sophia

Senior Brand Marketing Manager

AUTHORITY - Mekaela

Mekaela

Senior Partnership and New Business Manager

AUTHORITY - Jennifer

Jennifer

Senior PR Manager

AUTHORITY - Omar

Omar

Senior PR Manager

AUTHORITY - Maaz

Maaz

Senior Digital Marketing Manager

AUTHORITY - Ivette

Ivette

Project Marketing Manager

AUTHORITY - Ruth

Ruth

PR Manager

AUTHORITY - Inshaal

Inshaal

Digital Marketing Executive

AUTHORITY - Ziana

Ziana

Strategy & Brand Marketing Executive

AUTHORITY - Mya

Mya

Partnerships and Sponsorships Intern

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