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/ EMAAR X PUPRLE PEOPLE MEDIA
Dubai Mall Festival Of Fashion
Year
2026
TAGS
LIFESTYLE
BRANDING
DIGITAL
CONTENT & CAMPAIGN
UI/UX DESGIN
CHALLENGE
Executing a 360 degree marketing campaign to launch and activate a first of its kind in the region fashion festival in partnership with EMAAR and Purple People Media featuring masterclasses, a shoppable area, and a VIP award ceremony and runway show.
RESPONSE
We are creating a full 360 marketing campaign including designing the Brand Identity and Key Visual, Website and landing page design, Influencer content creation, Radio campaign, paid media across social media and OOH and coordinating a high end editorial campaign shoot
Impact
Impact results coming soon.
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